Radhe inches towards 200 Crores Revenue
Radhe directed by Prabhudeva starring Salman Khan,Disha Patani, Randeep Hooda & Jacky shroff is first Indian movie to release on Pay Per View format.Cinephile has to pay Rs 249 per View(only 4 hours watching time). Zee5 which brought OTT rights for Whooping 230 Crores has reported 42 lakh viewers for Radhe on PPV.
Considering RS 249 for each view, movie has made revenue of 104.58 Crores on day1. Irrespective of degrading from haters and mixed reviews movie managed to get 33lakh viewers as per PPV on 2nd day.
PPV Revenue(2 days):-
| Day1(PPV) | 104.58 Crores |
| Day2(PPV) | 82.1 Crores |
| Total | 186.6 Crores |
Movie also managed to gross 9.35 Crores (1.3M) from 800 screens in Overseas market.
2 Days Total Revenue :- 195.95 Crores.
Movie is expected to cross it’s rights amount 230 Crores on Third day with Pay Per View Revenue alone. Huge boost for all upcoming Big Budget movies to release on OTT platform via PPV format
Author
Kiran Vishwanath